Montgomery Business Journal

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Hyundai shatters all-time monthly sales record 

May 2015

By David Zaslawsky

There is something about March that seems to bring out the best in U.S. sales for Hyundai and the trend has been going on since 2012.

That’s not very long, but four of the Korean automaker’s best months have been March, including this year’s all-time monthly record of 75,019 units that shattered the previous record by more than 4,000 vehicles. The March 2015 record also was 12 percent more than March 2014, which now ranks as the 10th all-time best month.

The Montgomery-produced Elantra was the top-seller in March with 28,794 units, an all-time high for the model as well as any vehicle in the lineup. The Sonata’s monthly record of 25,195 units was set in June 2014. It too is produced in Montgomery at the Hyundai Motor Manufacturing Alabama plant. Sonata did have 18,340 sales in March.

With a record-setting month, Hyundai now boasts a record-setting first quarter with sales of 172,029 units and is already 12,000 units ahead of last year’s record pace when an all-time high of 725,718 sales was achieved.

The new 2016 Tucson was introduced at the New York International Auto Show and is expected to spark sales this year.

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